The report revealed that of the total reported digital payment fraud, ~55% is UPI-related. While the attack volume is massive, the financial impact is actually relatively low. Half of the UPI-related fraud attacks tend to be low-ticket size (less than INR 10K).
The study also shows account-related fraud attacks – like ATOs and fake account registrations – are preferred types of overall fraudulent activity taking place in India. Customer journey verification and striking a balance between security and CX are the top challenges businesses face in detecting these account-related fraud types. For example, in financial services account-related fraud makes up ~65% of all types of fraud being perpetrated. In e-commerce, that share equals ~54%.
“We undertook this study with rigour to discover the magnitude of digital fraud, its effect on the Digital Economy, and to add to the body of knowledge about attack types and solutions,” said Bureau founder and CEO Ranjan R. Reddy. “The findings are timely. The digital economy runs on digital identities, and fraudsters are literally banking on that. Out in the ether, anyone can be anybody. Are you really who you say you are, is the critical question Chief Risk Officers, CTOs, CIOs, CISOs, and their teams in businesses around the world ask every day. Not being able to discern which digital identities are trustworthy is the inflection point between growth and failure. All it takes is for one bad actor to launch a successful digital-fraud incursion for businesses to lose consumer trust, brand equity, and revenue – for good.”
The study details the market forces that are at play, driving fraudsters to take a swing at Indian companies, including:
- Digital inclusion acceleration (i.e. more new people using digital devices and services for the first time)
- Digitalization acceleration:
- Businesses across sectors are taking a digital route to growth
- 2x growth in micro businesses actively transacting online
- The vast number of fintechs starting up in India
- Internet penetration:
- ~1,144 mn internet users,
- ~78% internet penetration
- 1.9TN digital payments
- All by 2027
Additionally, the study notes that the urgency among businesses to curb digital fraud and invest in modern fraud detection and prevention practises is set to increase by 400% between now and 2027. The total addressable fraud detection and prevention market will reach US$ 7.6B+ in less than four years with a 37% CAGR, far surpassing the 2022 US$1.5B amount.
The investment is warranted. It’s easier today for people to take up digital fraud as a lucrative career or side hustle. The fraudster community is well-organised. Groups on the dark web and Telegram forums house marketplaces where people can buy ‘plug and play‘ fraud technology, offer tutorials on how to carry out certain types of attacks, and share information about which companies to target. Fraudsters no longer have to be tech savvy to launch harmful bot attacks and Generative AI makes social engineering and phishing scams that much more convincing, thus harder to know which digital identities are real.
The Indian government is being proactive. Its fraud mitigation initiatives (i.e. stringent KYC processes across digital segments, new regulations for the real-money gaming sector, etc.) are ensuring businesses protect themselves and their consumers.
Financially-motivated fraudsters focus on high-value targets. For example, India’s Banking, Financial Services and Insurance (BFSI) sector is in the cross-hairs, which is one reason why it holds the largest share of collective investment in fraud detection and prevention solutions at more than 70%, followed immediately by the robust e-commerce sector (~24%).
Reddy said, “Fraudsters go where the money and opportunity are. The rising digitization, digital inclusion expansion, and growing number of digital-first businesses suggest India is going to continue to be a hotbed of digital fraud.”
Bureau conducted ‘The Anatomy of Fraud 2023’ survey in association with renowned research and consulting firm, Praxis, to study the impact of digital fraud globally, especially in India and Southeast Asia (SEA), to address the increasing significance of FDP in the global marketplace.
Download the complete Anatomy of Fraud report today.
Bureau is a modern no-code decisioning platform. It delivers absolute conclusions about digital identity trustworthiness to prevent fraud, ease compliance, and make it easy for consumers to transact online. The single AI-architected platform provides banks, fintech, gaming, gig economy and e-commerce companies with a complete range of risk, compliance, fraud prevention and detection, and onboarding solutions. Its Identity Bureau network supplies customers with insights derived from an identity graph and feedback loop about digital identities based on contextualised linkages. Backed by tier-one investors Okta, Commerce Ventures, Quona, Blume, and Village Global. Bureau is headquartered in San Francisco, CA, with offices in Bangalore, India and Singapore. Visit www.bureau.id and follow Bureau on LinkedIn.
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