“As a result of the COVID-19 pandemic, the rise of healthcare consumerism, and new entrants in healthcare, the notion that the digital front door is an isolated part of an organization’s digital health strategy is now archaic thinking. The competitive imperative to build a robust digital front door is a matter of survival, whether an organization realizes it or not,” observed Sonnier, Industry Principal, Healthcare and Life Sciences at Frost & Sullivan.
“Patient expectations for quick, convenient, transparent, connected, and responsive healthcare services are redefining how they engage with their healthcare providers at each stage of their care journey, including pre-care, at-care, and post-care,” noted Pathak, Director, Healthcare and Life Sciences at Frost & Sullivan. “This shift results in patients, especially Gen Z and Millennials, choosing healthcare providers that offer digital capabilities across the care continuum, therefore forcing healthcare systems to find new ways to digitally transform their services to deliver a truly omnichannel healthcare experience through digital front door strategies. Now is the time for the providers to act.”
Join us for this Think Tank and get the latest insights on:
How the COVID-19 pandemic escalated the use of digital front door services, with telehealth leading the way, and what it means for future growth.
The need for robust digital front doors to compete with new on-demand healthcare providers by improving customer retention and growing the patient population.
How building platforms to leverage and integrate evolving digital front door technologies can drive behavior change, improve outcomes, increase revenue, and reduce costs.
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